• Port of Koper
  • Stone bridge over the Soča River

Why Slovenia

Top reasons why investing in Slovenia

Quality link to regional markets

Slovenian export by country

Investors wishing to build a customer network in Europe’s east and southeast by leveraging Slovenia as a gateway to the regional markets can benefit from expanding their business through Slovenia with its supportive environment with pro-business infrastructure and technically-savvy workforce.

Slovenian export by country in 2018

              Market                  € million Market€ million
EU-2830,454 Southeastern Europe2,219
Germany6,654 Bosnia - Herzegovina1,062
Italy5,043 Serbia803
Austria3,476 Macedonia231
Croatia3,047 Other countries6,498
France2,034 Switzerland1,126
Hungary1,173 Russian Federation907
Poland1,030 USA767
Czech Rep.926 PR China354

Source: Bank of Slovenia, 2019

Strategic location

Ideally situated to serve Europe’s west and east, north and south, Slovenia does not only have excellent communication and transport infrastructure, high-quality services and the functioning public administration and the financial system, but has people with long business and personal links in the Western Balkans. It is the right place to forge partnerships for conquests of emerging markets and developing markets with rising internal demand. Goods are moved quickly and reliable, clearance procedures are efficient and once goods enter Slovenia via road, rail, air or see, they are at the doorstep of the EU market with 500 million consumers and many more in Europe’s east and southeast.

From the East to the West, from the North to the South

Slovenian investment abroad

Strategic partnerships between foreign investors and Slovenian companies with a strong foothold in central and east Europe would serve to boost productivity in target countries by implementing policies to spur innovation in order to move up the value chain. Process and organisational innovation, including non‐technological innovation, enhancing knowledge‐intensive skills (in engineering, design, marketing, information technology and R&D) and increasing associated investments (including advanced machinery, software and databases, branding, firm‐specific human capital and organisational capital) would benefit all stakeholders.

Source: Bank of Slovenia, 2019

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