Ljubljana, 16 November (STA) - A new e-commerce platform called Shoppster launched in Slovenia on Monday. Owned by the telecoms and media provider United Group, Shoppster includes an online marketplace plus a dedicated 24-hour TV and Youtube channel.
The platform launched in Serbia in September and its Slovenian business is built around the recently acquired online retailer ideo.si.
The website launches with categories including electronics, home appliances, tools, toys, gardening, sport, health and automotive. The company says own-brand products will soon be launched as well along with a celebrity line of products.
The platform will also be offered to partners as an additional sales channel. "Shoppster will be a reliable partner for domestic companies, with special attention dedicated in coming months to smaller businesses and producers," the press release says.
United Group is a leading telecoms and media company in South-East Europe. It owns telecommunications providers across the region - Telemach in Slovenia - as well as a stable of TV programmes, in particular sports channels.