• Port of Koper
  • Stone bridge over the Soča River

Why Slovenia

Top reasons why investing in Slovenia



Quality link to regional markets


Slovenian export by country in 2017


Investors wishing to build a customer network in Europe’s east and southeast by leveraging Slovenia as a gateway to the regional markets can benefit from expanding their business through Slovenia with its supportive environment with pro-business infrastructure and technically-savvy workforce.

Slovenian export by country in 2017

              Market                  € millionMarket€ million
EU-2827,535Southeastern Europe2,454
Germany6,654Bosnia - Herzegovina1,087
Italy4,309Serbia985
Austria3,164Macedonia218
Croatia2,788 Other countries5,585
France1,817Russian Federation940
Poland1,020Switzerland889
Hungary962USA723
Czech Rep.835PR China360
TOTAL35,574

Source: Bank of Slovenia, 2018

Strategic location


Ideally situated to serve Europe’s west and east, north and south, Slovenia does not only have excellent communication and transport infrastructure, high-quality services and the functioning public administration and the financial system, but has people with long business and personal links in the Western Balkans. It is the right place to forge partnerships for conquests of emerging markets and developing markets with rising internal demand. Goods are moved quickly and reliable, clearance procedures are efficient and once goods enter Slovenia via road, rail, air or see, they are at the doorstep of the EU market with 500 million consumers and many more in Europe’s east and southeast.

From the East to the West, from the North to the South

Slovenian investment abroad


Strategic partnerships between foreign investors and Slovenian companies with a strong foothold in central and east Europe would serve to boost productivity in target countries by implementing policies to spur innovation in order to move up the value chain. Process and organisational innovation, including non‐technological innovation, enhancing knowledge‐intensive skills (in engineering, design, marketing, information technology and R&D) and increasing associated investments (including advanced machinery, software and databases, branding, firm‐specific human capital and organisational capital) would benefit all stakeholders.

FDI of Slovenia abroad

Source: Bank of Slovenia, 2016

Outward FDI stock as of end-2016 EUR 5.7 billion


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